Results for customer loyalty

Create True Customer Loyalty: Rule # 7

January 28, 2014

Decide to make selling more fun. Building great relationships is not just good business, it's also great fun. Consider: wouldn't you rather spend time with people whom you like (and who like you in return) rather than trying to manipulate people into buying stuff they don't need?...

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Create True Customer Loyalty: Rule # 6

January 15, 2014

Be a professional. Customers want to do business with individuals who are serious about what they do, and willing to take the time to achieve a deep understanding of their craft, their industry, and how the customer's business works.

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Create True Customer Loyalty - Rule # 5

December 18, 2013

Keep an open mind. If you walk into a customer meeting absolutely convinced that the customer needs your offering, the customer will sense you're close-minded...and become close-minded in return. An open mind helps the customer be open to the relationship.

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Create True Customer Loyalty - Rule # 4

December 9, 2013

Let yourself be vulnerable. Pretending to be Superman just alienates people. Building a relationship requires discovering the areas where you and your customer can work best together. This is only possible if you're willing to admit your weaknesses and limitations.

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Create True Customer Loyalty - Rule # 3

November 29, 2013

Be consistant and reliable. People only offer loyalty to those whom they trust. Customers decide whether to trust you based upon your day-to-day behaviour. If it's unpredictable, they'll shy away. If it's consistant over time, they'll know you can be counted on.

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Create True Customer Loyalty - Rule # 2

November 20, 2013

Get curious about people. People are drawn to those who show a true interest in them. Honest (but non-intrusive) curiosity helps you understand how you can better help your customers, while giving you the opportunity to learn new things and make new connections.

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Create True Customer Loyalty - 7 Rules

November 14, 2013

"True customer loyalty means making the relationship is more important than making the sale.

Customer loyalty comes from having a strong relationship with your customers. When they see you as a friend and ally, they're reluctant to jump ship, even if it means they can get something cheape...

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